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Simon Wright OF+ Consulting

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Blog

Vegan Versus Vegetables

The widely predicted January vegan NPD explosion left all the major supermarkets with extensive ranges of chilled vegan and vegetarian products. Which for a life-long vegetarian such as me (albeit one with a massive cheese habit) must be a good thing, yes? Well, not so far. Very few of these new products have hit the […]

The Best Restaurant In London Is In…Earlsfield!

Hoorah! At last a vegan restaurant that does not feel the need to imitate meat products – no fake chicken or fish here. Instead the aim is to demonstrate to all that vegan food can be tasty and filling. They achieve both aims, the latter perhaps too well. One of the most brilliant things about […]

How Vegan’s Success Lead To In-Store Confusion

Which of these two statements resonates with you? “Vegan is just this years thing, like alcopops and deely boppers in their time. It’s been hyped up through Veganuary, the supermarkets have climbed on board but already there’s a backlash. We’ve reached peak vegan. This year’s last year’s thing.” “For the sake of the planet and […]

Going Binary

A recent visit to the Food Matters Live! show at Excel featured a number of excellent seminars but little in the way of interesting new products. The exception was Binary Botanical Ale, a very interesting new beer from the Good Living Brewing Company Binary drinks like a cross between a wine and a beer. Lightly […]

In Praise Of Sugar

Sugar is having a really tough time at the moment with government, pressure groups and Jamie Oliver all queuing up to declare it Public Enemy Number One. In the words of John Yudkin sugar is perceived to be  ”Pure, White and Deadly.” So I would like to present the case for the defence. Let me […]

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