Thousands flocked to Battersea Park on Saturday and Sunday to enjoy organic food, drink, family fun and good music. I was one of them and had a thoroughly good time. My congratulations to Carol, Carsten and everyone at Diversified for coming up with such an excellent show at the first attempt.
Here are some of the things that caught my eye:
Crazy Jack Organic Soft Apricots
First ever organic soft apricots in a very school-packed-lunch-friendly mini pouch. Yes they are brown rather than orange but they taste yummy and are sulphite-free.
Tarantella mini-cans of organic puree
Good things do seem to be coming in small packages here, one of these cans will be just right for an organic spag bol
Organic BabyBel
Fits into the “why didn’t anyone do this before?’ category. Another out-of-home classic. So popular they kept running out of stock.
Knorr Organic Stock Pots
Great to see a company as big as Unilever coming back into organics. More please!
Luscious Organic Ice Cream
Does what is says on the tub. In the absence of their wonderful peanut butter flavour we tried coffee and strawberry (not together), both delicious.
Neat
Or as the Damned would say Neat Neat Neat. A nifty idea from ProduceWorld, prepacks of organic fruit and veg under the Neat brand that sell for 99p, aimed at independents who can’t justify own-label. Nice juices too.
Divine Organic range
Beautifully packaged organic and Fairtrade chocolate made with beans from Sao Tome. Five 80g bars in the range, all dark and all high cocoa solids – very “grown up” chocolate with an equally grown-up rsp of £3.49.
The Magic Numbers
Last saw them supporting the Who at Southampton in 2007. The strong harmonies remain and they went down well.
A rockin’ end to a great day out. Let’s do it again next year!